Why are you a business owner?

My guess is you started your business because it relates to something you love. Personally, I love helping local businesses find success through digital advertising. Maybe for you, it’s that you love making things with your hands or you love helping families plan for the future. I want to help you get back to your passion by taking the burden of managing your online advertising off your shoulders.

“But I’ve boosted posts and didn’t see any results”

I hear this a lot from business owners and it’s a valid concern. In fact, I would agree with you to a point. Social media, on its own, will not increase your sales. Social media, if you’re doing it correctly, will increase your trustworthiness and delight your current customers so they have more brand loyalty. Very rarely will you get a new sales from social media post. So when I hear, “I didn’t see any results” I hear “I was looking for the wrong results for this type of promotion.” Boosted posts default to showing to people who like your page and their friends. These people have either already done business with you or are already familiar with what you have to offer. So instead of spending your advertising budget here, you can create custom audiences using Facebook’s thousands of filters and then show that audience your expertly crafted ads with a call-to-action that encourages them to take action. That is how you can increase sales from social media.

If you are interested in learning more about how to take advantage of Facebook’s massive advertising platform, contact me.